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Brand identity is window dressing, and you don’t get a second chance at a first impression. From logo to language, we create brands that stick and sell.
Why should I invest
in my brand?
Your brand is more than a logo.
It’s the story you tell, the trust you build and the way
people remember you. Here’s why it matters, whatever sector you’re in…
Stand out or blend in
In a sea of sameness, a standout identity grabs attention.
Recognition breeds recommendations too – that’s how you stay top of mind.
Trust at first sight
People trust what they recognise. A strong brand makes you
look established, experienced and here to stay. When you’ve
got a strong brand, confidence comes built in.
Look the part.
Charge the part.
A polished brand makes you look like the real deal, which
makes people willing to pay more for it. B2C or B2B, it can be
the edge that puts you above your competitors.
Brand identity, the Lane way
We believe building a brand
is a team sport.
So, our brand workshops bring everyone together to make sure your identity is built on solid ground from the inside out.
The outcome? A brand wheel which aligns personality, values, proposition, essence and benefits all in one neat, strategic package.
Then it’s over to us to translate it into eye-catching logo concepts and colour palettes, a magnetic tone of voice, and killer graphics – building a cohesive identity that’s not just seen, but felt.
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Reprogramming for the friendly AV experts
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Give us a call, or complete the form. We’ll put the kettle on and by the time you get here we’ll already be thinking about your business.