We’d love to have a natter with you about your business, share our advice in how you might do things differently and a little about how we work.
Give us a call, or complete the form. We’ll put the kettle on and by the time you get here we’ll already be thinking about your business.
T: +44 (0)131 551 7777
We’re an Edinburgh based multi-discipline agency that takes the time to get to know our clients, understand their audience and create strong effective solutions with compelling creative across a full range of communications including branding, design, integrated campaigns, advertising and digital. We bring passion, patience and enthusiasm to the table. Along with a great cup of coffee and a lot of creative thinking.
June 24th, 2013
In July 2013, comScore reported that there were 3.3 million QR code users in the UK; with this in mind, is it too soon to begin challenging the longevity of this information matrix? Have QR codes had their short-lived time in … Read more
January 24th, 2013
Understanding your customers’ attitudes, opinions and behaviours can be tricky and it may often be tempting to group them together under obvious market demographics such as age, gender or education. Don’t – there’s a better way! We at The Lane … Read more
October 8th, 2012
A client asked our team lately about the length their copy should be on their website. Much like the copy itself, there isn’t a distinct long or short answer – it depends… So prepare yourself, good copy takes a long … Read more
It’s in our blood. It’s how we started in this business and it’s still a cornerstone of our business.read more
We build brands that communicate and connect with their audiences. To do that we need to get pretty close to your business.read more
Stuck for words? Leave it to us. We have a lot to say.read more
The wonders of the digital world and online communication are well documented, but well-designed print is still one of the most personal and effective forms of communication – its effect in the mix can multiply results.read more
Targeted is not enough. We deliver to precisely profiled audiences. Creatively and cost effectively.read more
It’s all about the click-thru. Creative, tested and executed to deliver visits and conversions. All very cost-effectively.read more
A strong brand helps you stand out from the crowd and your competitors. So much more than ‘a new logo’. An excellent brand ensures consistency and credibility for your organisation in the outside world.read more
Planned, integrated and designed to deliver to the target audience. Whether it’s traditional or digital we make sure you’re seen and heard.read more
When it comes to online marketing we’re at the top of our game. As a result, our clients tend to be at the top of the search results.read more
We’re all sociable. So is your audience. Keep in touch with them with the right messaging on their terms, and yours.read more
Glorious creative work is pointless unless there's a nitty-gritty strategic plan behind it. With a strategy that nails your objectives, we’re well on the way to a cleverly executed campaign.read more
First impressions count. In person and online too. We make sure your first impression becomes a journey for a happy, engaged user who finds what they’re looking for quickly and easily, and who comes back. Regularly.read more